WHO WE ARE
We think different and that’s the +
Our unique blend of marketers + technologists impacts a business from the inside out. The outcome of our holistic approach is alignment with your vision, team culture, and business goals. Whether we’re building a brand, marketing campaign, website, or software application, we are passionately committed to fueling your business.
To entangle ourselves with our team, clients, and community to fuel meaningful impact
We believe our clients’ stories deserve to be heard.
To be a company of unquestionable authority
RC CORE VALUES
POSITION: CONTENT WRITER AND STRATEGIST
Effective Date: November 2017
Type: Full Time
PRINCIPAL RESPONSIBILITIES AND DUTIES:
Content Writer and Strategist
We have a confession. We named this position just for search engine purposes and to make sure you found this job post! What we really mean when we say “content strategist” is this: We’re seeking a words engineer, a keeper of brand messaging, and ultimately … the next queen or king of content (no pressure!).
This position is for passionate, fearless, and energetic individuals who believe great stories deserve to be heard and have a knack for telling them.
Develop brand story documentation and style guides for RC clients
Work on multiple client accounts to develop copy for emails, web ads, billboards, print ads, and more
Work with Strategy team to develop brand positioning recommendations for new clients
Provide designers and web developers with copy direction for various projects
Brainstorm creative concepts for monthly/quarterly/yearly digital campaigns
Partner with our SEO/PPC specialist to conduct keyword and SEO research
Proof and edit copy for various projects before sending to client for review
Help manage content on Red Caffeine.com and contribute to the agency’s blog
Monitor content performance using data tools like Google Analytics (e.g. conversions and bounce rates)
Write clickable and open-worthy email marketing content
Stay on top of the latest trends in digital marketing
Bachelor’s degree in marketing, journalism, communication or related field of study
Must have beyond average writing skills and the ability to come up with creative concepts
Good technical knowledge of content management and email marketing software
Holds creative/marketing agency experience
Understanding of on-page SEO and keyword research
Experience in crafting compelling email copy for email marketing campaigns
How to navigate online metrics tools, such as Google Analytics
Values align with RC’s Core Values
Although this job post is for content strategists, we are always looking for social media experts, technical writers, email marketers, and SEO strategists to join the content department. So don’t be shy … show us what you got!
Due to a high level of applications, we ask that you do not follow-up via email or phone. We treat every application equally and will reach out if we feel you're a good fit! Thanks again for your interest in Red Caffeine!
Principals only. Recruiters, please do not contact.
Red Caffeine is an Equal Opportunity Employer
Must be able to pass pre-employment, post-offer background checks